gDiapers: the early years...

Seth Godin defines the dilemma facing many small brands in the natural space, particularly as they think about partnering with a mass brand. Do they lose that loving feeling as they try to get more Americans to use their product? I am turning the tables...on Monday gDiapers will be announcing an aggressive takeover of Proctor & Gamble. It's going to make the Microsoft - Yahoo dance look...

Oi, oi, oi you need to watch this to see what the Pacific ocean is dealing with thanks to you and me....

You can find out here!

I never, ever, ever give parenting advice. I mean never. But I will today. Never take a story like say Pocahontas that you have been reading day in day out for months and on a whim decide to change character names. And their gender. And the era of the story. Bed time got way messy last night...

Way back when (OK, it was 2006 but in start up time it feels like 1930), a dedicated customer decided to start a Yahoo User group for gDiapers. You can check it out here . Well we just celebrated that groups two year anniversary. In that time, nearly 3,000 Mums and Dads have become members. Last month saw a record 5,000 messages exchanged between these fine folks. I just wanted to thank the...

At last gDiapers Diaper Cakes! The innards are filled with Burt's Bee's or J&J; products. More details here. Thanks to Darcy!

Our onsite child development center - known as the Village (or Villagio) has been transformed thanks to the hard work of Kristen, Autumn, Erin Donovan and new Director Laura. With a Waldorf-inspired approach, the space is now filled with areas providing multiple learning opportunities. Furniture and toys are all timber made and the kids just loved the new space. We had a little...